Bobit Business Media (BBM) is proud to announce the launch of B2XNews.com, a multi-media platform dedicated to showing high-quality scripted and unscripted content tailored for business professionals across various industries.
“While BBM is trusted by an audience of over 500,000 monthly views and over 2M including our digital and social media handles, we need to create content for Millennial and Generation Z business owners and decision-makers,” says Colin Sutherland, CEO of BBM Business Media. “Our B2X division is focusing content creation for over 32M small businesses in the USA employing half of Americans whose preference is to receive content on mobile devices and streaming platforms.”
B2X News represents BBM’s innovative offerings in media solutions by providing a vast video library that includes:
- Weekly News Briefs: Curated news content that captures concise industry developments.
- Syndicated Content: Longer format infotainment created by B2X collaborators.
- Integrated Product Marketing: Integrated content designed to enhance target audience experience with customized content.
Initially launching with weekly shows Data Driven, Road Test and Safety Matters in Motion, B2X News is expected to host up to 10 weekly shows in the coming weeks offering expert insights and best practices to help business owners grow and be inspired. B2X shows reflect our commitment to delivering relevant, high-quality video content that keeps professionals one step ahead.
This initiative aligns with BBM’s recent rebranding efforts, which emphasized their role as a comprehensive media and marketing solutions partner for B2B companies. The launch of B2X News reinforces BBM’s mission for expanding their media presence into streaming content and short-form and long-form B2B video, reflecting their commitment to driving the future of B2B media.